About
Lucie Linden
Born by the ocean, raised on simplicity, and still here — creating content about the beauty and lifestyle that shaped me from the beginning.
Growing up in Biarritz means growing up with the ocean as your backyard. Sunsets that make you stop whatever you're doing. A slower pace of life, that I've always called normal.
That slowness taught me something early: the things worth having are always the ones made with care. I carried that into everything — including a marketing degree, and my very first blog.
In 2015, I started a blog.
Nothing calculated about it. I was writing about the products I loved, the routines that actually worked, the way I was learning to live with less and enjoy more. A few people read it. Then a few more.
I wasn't trying to build an audience. I was just trying to be honest about the things I cared about.
Somewhere along the way, my marketing degree started making a lot of sense.
Not because I was running campaigns, but because I understood what it means to connect with people genuinely.
Ten years in, the ocean is still outside my window. The approach hasn't changed. Just the reach.
What I believe
01.
Less, but better
In beauty, in style, in content. The edit is always more interesting than the excess. I create for people who want to simplify, not add more to their lives.
02.
Honesty over hype
I don't review products I don't use. I don't recommend things I wouldn't buy again. My audience trusts me because I've never given them a reason not to.
03.
Intention in everything
Every piece of content I create has a reason to exist. No filler, no noise. Just the things worth saying, said well.
late summer evenings
the farmers Market on sundays
Painting to clear my head
Long walks on the beach with roxy
Coffee I drink fast
Books I read slowly
A 5 min skincare routine
Handpicked fresh flowers
what i'm all about
Working with Lucie was one of the easiest brand decisions we've made.
She got our product, our aesthetic, and our customer without a single brief revision. The content converted and got excellent results.
Clara M — Marketing Manager, Atelier Botanique
Lucie builds a narrative around your brand that feels completely natural.
We've worked together for over a year and the trust she brings to every collab is unmatched.
Élodie T — Brand Partnerships, Lumière Cosmetics
Her audience trusts her — and that trust transferred directly to us.
We were looking for a creator who actually lives the values we stand for and that's exactly what Lucie does.
Marie-Lou B — Founder, Slow Rituals
In the Press
vogue
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marie claire
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style at home
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Shop my looks on LTK
Everything I wear, everything I use.
All my outfit details, skincare picks, and home finds are shoppable in one place. No hunting through comments for links — it's all there, curated and updated regularly.
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